Phonak, a global leader in innovative hearing solutions, announced that Virto R Infinio has been named an Innovative Product Winner in the 2026 BIG Innovation Awards, a global program honouring ideas and innovations that are changing how people interact with and experience the world.
Virto R Infinio was recognised for redefining the custom in-the-ear hearing aid category, eliminating long-standing trade-offs between discretion, sound performance, and connectivity. By bringing Phonak’s flagship Infinio technology, universal connectivity, and precision custom fit together in a modern rechargeable design, Virto R Infinio sets a new standard for what discreet hearing solutions can deliver and how confidently people can wear them.
Traditionally, custom in-the-ear hearing aids have required compromises in performance, power, or connectivity. Virto R Infinio challenges those expectations. Designed for today’s active, style-conscious individuals, it delivers next-generation sound quality, improved speech understanding, seamless connectivity, and all-day comfort in a compact form that fits naturally into modern life.
Central to this breakthrough is Phonak’s proprietary RightFit customisation, exclusively used in Virto R Infinio. This multi-faceted approach considers both the unique anatomy and acoustic characteristics of each ear, resulting in a precision-crafted device that enhances comfort, performance, and confidence without sacrificing discretion or design.
“This award is proof that Virto R Infinio is creating an entirely new category in custom hearing,” said Oliver Frank, Vice President, Phonak Marketing. “By eliminating long-standing compromises, we’ve changed how people experience and perceive custom hearing aids from something to hide to something they’re proud to wear. This recognition validates our ambition to change expectations and to elevate hearing from a medical device to a confident lifestyle choice.”
“The 2026 BIG Innovation Awards winners show that true innovation is no longer about chasing the latest buzzwords,” said Russ Fordyce, Chief Recognition Officer at the Business Intelligence Group. “It’s about building intelligent platforms, automating workflows with purpose, and making trust, privacy, and resilience the foundation of every breakthrough. These organisations and leaders are not just keeping pace with change, they are shaping the future of global business.”
