Neuromod Devices has announced the appointment of Joe Ghiz as Chief Commercial Officer (CCO) and Shannon Basham as VP of Channel Development.

Ghiz joins Neuromod's senior management team and will lead the company's global commercial function, as Neuromod continues to strengthen its position as the category creator in tinnitus care.

Announcing the appointment, Dr. Ross O'Neill, Neuromod CEO, commented, "We are delighted to welcome Joe Ghiz to Neuromod at a pivotal moment where robust clinical evidence, global regulatory approval, and broad commercial adoption have positioned our company for rapid scaling to address the needs of 740 million tinnitus sufferers worldwide. Ghiz brings experience from Align Technology, where he helped the company create a new category of aligner, which reshaped how orthodontists and dentists practice and built a $10 billion company as a result."

Ghiz joins Neuromod from Align Technology, the company behind Invisalign.

During his time at Align Technology, Ghiz played a key role in one of the most significant transformations in modern orthodontics: the development and scaling of the clear aligner category.

As General Manager of Sales and through multiple global commercial leadership positions, he led strategic initiatives that created new avenues for growth, introduced innovative business models, and accelerated market expansion. By working closely with orthodontists and industry partners, he helped drive Invisalign adoption, strengthen practice performance, and advance patient access to more effective and convenient orthodontic care. His contributions supported rapid global growth and reinforced Align Technology's leadership in the digital transformation of orthodontics.

Ghiz's experience in establishing a new treatment model within dental and orthodontic practices aligns with Neuromod's goal of positioning Lenire as a new standard of care for tinnitus in ENT and audiology practices.